Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.thecashmereclothing.com (the “Site”).

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PERSONAL INFORMATION WE COLLECT

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When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

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We collect Device Information using the following technologies:

 

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

•  “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

•  “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site. Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers [Google Checkout,] [Paypal,]), email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

 

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HOW DO WE USE YOUR PERSONAL INFORMATION?

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We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you

• Screen our orders for potential risk or fraud; and

• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

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SHARING YOUR PERSONAL INFORMATION

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We share your Personal Information with third parties to help us use your Personal Information, as described above. We use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive, or to otherwise protect our rights.

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BEHAVIORAL ADVERTISING

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As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt-out of targeted advertising by using the links below:

• Facebook: https://www.facebook.com/settings/?tab=ads

• Google: https://www.google.com/settings/ads/anonymous

• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

 

Remarketing / Retargeting

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This website uses Google's Retargeting technology ("Google"). This makes it possible for visitors of our Internet pages to address specifically with personalized, interest-related advertising, which have already been interested in our shop and our products. The advertising media is displayed on the basis of a cookie-based analysis of the past usage behaviour, but no personal data are stored. In the cases of retargeting technology, a cookie is stored on your computer or mobile device in order to record anonymised data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. You will see advertisements that are highly likely to match your product and information interests. You can permanently deny the setting of ad-serving cookies by downloading and installing the browser plug-in available https://www.google.com/settings/ads/onweb/&https://www.google.com/settings/ads/onweb/

For further information and privacy policy regarding advertising and Google, please http://google.com/privacy/ads/ 

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Social Media

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On our pages you will find plugins of social networks Facebook, Twitter, YouTube, Google plus and Instagram. You can recognize these plugins by clicking on the corresponding characters at the bottom right. When you visit a corresponding website that contains such a plugin, the data exchange with servers of the aforementioned social media services occurs. If you do not want these services to link and merge the information with their data, you must log out to the social media providers before visiting our website.

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DO NOT TRACK

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Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

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YOUR RIGHTS

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If you are an Indian resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are an Indian resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information not will be transferred outside of India.

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DATA RETENTION

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When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

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CHANGES

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We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

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MINORS

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The Site is not intended for individuals under the age of 18.

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CONTACT US

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For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at privacy@thecashmereclothing.com